@misc{Oetzen2024,
  author    = {Onur {\"O}tzen},
  title     = {Barrieren beim wertbasierten Pricing digitaler Produkte},
  institution = {FIR e. V. an der RWTH Aachen},
  type      = {bachelorthesis},
  pages     = {IV, 58 S.},
  year        = {2024},
}