@misc{Evers2025,
  author    = {David Evers},
  title     = {[Zweitver{\"o}ffentlichung:]Solution-Selling: Wie gelingt die Transformation vom Produkt- zum L{\"o}sungsanbieter? / Solution Selling: How to Successfully Transform from Product to Solution Provider?},
  booktitle = {UdZ - The Data-driven Enterprise},
  volume    = {4},
  number    = {02},
  issn      = {2748-9779},
  institution = {FIR e. V. an der RWTH Aachen},
  type      = {contributiontoperiodical},
  pages     = {6 -- 10},
  year        = {2025},
}