OKReady
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Ziel des Forschungsprojekts OKReady war die Entwicklung eines Konzepts zur Einführung des agilen Managementsystems Objectives and Key Results (OKR) in kleinen und mittleren Unternehmen (KMU). OKR liefern eine effektive Möglichkeit, die Priorisierungsfähigkeit sowie Kommunikation und Transparenz im Unternehmen zu verbessern, Leistung klar zu messen und Mitarbeiterengagement zu stärken. OKR ermöglicht KMU die Tätigkeiten ihrer Angestellten an einer gemeinsamen Vision auszurichten und Unternehmensziele transparent über alle Hierarchieebenen abzubilden.
Objectives and Key Results (OKR) is an approach that focuses on the company's goals through trust-based agreements between leaders and employees. With the OKR framework in its original form, strategic business goals are aligned with the employees' active involvement, which promotes intrinsic motivation, transparency, commitment, and alignment. Inspired by the successes at Google and Intel and shaped by its use in the tech industry, the use of OKR increased across industries. Although companies within all sectors use the OKR framework, numerous implementation efforts fail. The challenges of practitioners are not fully addressed in the development of implementation concepts for OKR. One main reason is that these challenges are not taken into account in scientific publications. The paper aims to investigate to what extent existing OKR frameworks need to be adapted to provide companies with suiting implementation guidance. Firstly, OKR is placed in the context of academically widely discussed Performance Management Systems (PMS).
Secondly, criteria for successful PMS implementation are identified and used as a baseline for analyzing existing OKR implementation concepts. A systematic literature review shows the current state of research, identifying existing OKR implementation concepts from practice and theory. The OKR implementation concepts identified are systematically mapped to the series of identified criteria for PMS implementation. It is shown that the existing OKR frameworks do not address the described criteria necessary for a successful implementation of PMS, thus the adaptation of existing OKR implementation concepts is required.
Driven by different trends, such as digitalization, the number of companies aiming for successful business transformation is increasing, while new structures and systems are paving the way. Strategic agile management systems offer significant potential benefits given the increasing speed of the evolving environment in which organizations find themselves these days. To select and implement the appropriate strategic agile management system, companies need to understand the underlying theoretical principles to be able to select the most suitable for the respective company and to introduce it based on individual adaption. Within this paper, a morphology is presented to improve theoretical knowledge about strategic agile management systems. Creating a common understanding of strategic agile management systems and their current areas of application creates a suitable frame of reference for future research projects.
Am 1. April 2021 startete das FIR zusammen mit dem International Performance Research Institute (IPRI) das durch die Arbeitsgemeinschaft industrieller Forschungsvereinigungen “Otto von Guericke” e. V. geförderte Projekt ‚OKReady – Entwicklung eines Konzepts zur Einführung des agilen Managementsystems, ‚Objectives and Key Results (OKR) in kleinen und mittleren Unternehmen‘.
Ziel des Projekts ist es, KMU zu befähigen, das agile Managementsystem OKR erfolgreich einzuführen, um Unternehmensziele durch erhöhte Transparenz und gestärktes Mitarbeiterengagement schneller und zielgerichteter zu erreichen. Dabei wollen die beiden Institute Nutzenpotenziale erschließen und Antworten auf die Frage finden, wie durch die Einführung von OKR die Erfolgswahrscheinlichkeit von Digitalisierungsprojekten steigen kann.
