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Monetizing Industry 4.0: Design Principles for Subscription Business in the Manufacturing Industry
(2019)
Subscription business models have a major role for monetizing products and services for manufacturing companies in the age of Industry 4.0. As the manufacturing industry has difficulties generating revenues through digitalization, the implementation of innovative business models are essential to remain successful. Physical assets are often capital-intensive and require a more complex manufacturing process than subscription business models. Moreover, subscription models can focus on the individual customer benefit and a consistent service transformation, constituting a unique selling proposition and a competitive advantage. Hence, the following paper provides a management model that enables manufacturing companies to successfully realize the transformation towards a subscription business model. The management model presents four major fields of action, each matched with one design principle that must be considered when dealing with subscription models in the manufacturing industry. These principles were determined by an in-depth case study analysis among various manufacturing companies. Opportunities, challenges and recommendations for action were then systematically derived and integrated into the management model.
Gestaltung des Digitalen Schattens für Instandhaltungsdienstleistungen im Maschinen- und Anlagenbau
(2019)
Unternehmen des Maschinen- und Anlagenbaus sind mit der Herausforderung konfrontiert, die digitale Transformation ihres Unternehmens zu gestalten. Eines der zentralen Konzepte der Industrie 4.0 ist der Digitale Schatten. Er fungiert als übergeordnete Datenbank, die alle relevanten Ereignisse im Unternehmen strukturiert aufnimmt. Mit dieser Arbeit wird der Digitale Schatten für den Bereich der Instandhaltungsdienstleistungen definiert und eine Vorgehensweise für dessen Einführung bereitgestellt.