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Institute
The do-it-yourself mentality is particularly widespread in the furniture sector. Homemade furniture is very popular. The individualisation of furniture can be observed in internet forums, such as the online platform Pinterest. These creative ideas of potential customers show a need for individualized sustainable pieces of furniture. The current production structures, however, do not allow individual production according to the end customer's specifications. In addition, information logistics faces a major challenge: making the creative ideas of end consumers available to producers in parametric form. Topics such as customer requirements in relation to sustainable production, material specifications, industrial property rights, fair production conditions and traceability are the focus of this data interchange. An open and innovative European furniture ecosystem must be created to connect all stakeholders in the production process. This is made possible by a platform that channels the creativity of consumers and makes it designable and producible through the professional skills of designers. This requires the involvement of manufacturing specialists who can produce personalised products through sustainable intelligent production technologies. An exchange of information must also take place securely and quickly in order to protect the personal rights of the sources of ideas. This is being developed in the EU research project INEDIT - Open Innovation Ecosystem for do-it-together process. By connecting many different stakeholders along the entire value creation process, a change towards efficient collaborative collaboration is achieved. This paper presents a project insight for the development of an international co-creation platform by presenting the problem and linking it to a potential solution.
This chapter presents key challenges of digital pricing: selling value propositions, data-driven quantification of value, the design of value-driven pricing models, and the definition of subscription-based price metrics. To structure the pricing for smart-product-service offerings promisingly, a framework with four specific elements has been developed. To address the value propositions properly, this chapter presents four archetypes for offering smart-product-service systems. The chapter concludes by presenting an approach to quantify customer value for digital products and services.
Ein Subscription-Geschäftsmodell – das klingt nach maßgeblichen wirtschaftlichen Vorteilen. Daher stellt sich die Frage: Warum haben bisher noch nicht alle produzierenden Unternehmen diese Art der partizipativen Geschäftsmodelle aufgebaut?
Die Antwort: Der Aufbau und die Umsetzung von Subscription-Geschäftsmodellen gehen einher mit zentralen Herausforderungen, die Unternehmen im Zuge einer Geschäftsmodelltransformation bewältigen müssen. Hierbei hilft dieses Expert-Paper.
A subscription business model - that sounds like significant economic advantages. Therefore, the question arises: Why haven't all manufacturing companies established this type of participative business model yet?
The answer: The development and implementation of subscription business models go hand in hand with central challenges that companies have to overcome in the course of a business model transformation. This expert paper helps with this.