Refine
Year of publication
- 2023 (25) (remove)
Document Type
- Conference Proceeding (19)
- Part of a Book (4)
- Article (1)
- Internet Paper (1)
Is part of the Bibliography
- no (25)
Keywords
- 02 (15)
- 03 (9)
- 04 (1)
- 5G (2)
- Adaptability (1)
- Administration (1)
- Anomaly detection (1)
- Artificial intelligence (1)
- Automatisierung (1)
- Business analytics (1)
Institute
Pricing is one of the most important, but underestimated tools, to enhance a company's profitability. Especially value-based pricing has a high potential to reach higher levels of satisfaction because it equates the needs of providers and customers. Even though, it is a well-known price model and promises higher satisfaction, many companies struggle to implement it. Especially the manufacturing industry is characterized by cost-plus pricing and competition-based pricing. However, especially for digital products these pricing strategies are insufficient. Therefore, this paper aims at exploring the design fields for value-based pricing of digital products in the manufacturing industry. To achieve this, the basics of digital products and value-based pricing are explored. Furthermore, an expert workshop is conducted that follows a framework for value-based pricing consisting of four consecutive steps analysis, price strategy, pricing, and market launch to capture the design fields. This paper concludes with limitations, and practical and research implications.
Based on the increasingly complex value creation networks, more and more event-based systems are being used for decision support. One example of a category of event-based systems is supply chain event management. The aim is to enable the best possible reaction to critical exceptional events based on event data. The central element is the event, which represents the information basis for mapping and matching the process flows in the event-based systems. However, since the data quality is insufficient in numerous application cases and the identification of incorrect data in supply chain event management is considered in the literature, this paper deals with the theoretical derivation of the necessary data attributes for the identification of incorrect event data. In particular, the types of errors that require complex identification strategies are considered. Accordingly, the relevant existing error types of event data are specified in subtypes in this paper. Subsequently, the necessary information requirements and information available regarding identification are considered using a GAP analysis. Based on this gap, the necessary data attributes can then be derived. Finally, an approach is presented that enables the generation of the complete data set. This serves as a basis for the recognition and filtering out of erroneous events in contrast to standard and exception events.
More and more companies in the mechanical and plant engineering industry are transforming their business model and evolving from product to solution providers. Subscription business models play a key role in this development. They enable companies to enter long-term collaborative relationships with customers and thus monetize the potential of Industry 4.0. However, this development is not easy for many companies and is associated with numerous hurdles. One of these hurdles is the development of a suitable range of services tailored to customer needs. In this context, the bundling of individual services to service modules plays a key role in realizing new value propositions. In practice, however, companies often lack an understanding of which services need to be combined in what way to be able to realize new value propositions. Accordingly, the goal of this work is to identify relevant services for subscription business models, to cluster them into meaningful value-adding bundles, and to derive new value propositions accordingly. The new value propositions in turn enable mechanical and plant engineering companies to strengthen customer loyalty and thus achieve long-term economic success.
The European Commission set out the goal of carbon neutrality by 2050, which shall be achieved by fostering the twin transition - sustainability through digitalization. A keystone in this transition is the implementation of a prospering Circular Economy (CE). However, product information required to establish a flourishing CE is hardly available or even accessible. The Digital Product Passport (DPP) offers a solution to that problem but in the current discussion, two separate topics are focused on: its architecture and its application on batteries. The content of the DPP has not been an essential part of the discussion, although access to high-quality data about a product's state, composition and ecological footprint is required to enable sustainable decision-making. Therefore, this paper presents a classification of product data for circularity in the manufacturing industry to emphasize the discussion about the DPP's content. Developed through a systematic literature review combined with a case-study-research based on common operational information systems, the classification comprises three levels with 62 data points in four main categories: (1) Product information, (2) Utilization information, (3) Value chain information and (4) Sustainability information. In this paper, the potential content structure of a DPP is demonstrated for a use case in the machinery sector. The contribution to the science and operations community is twofold: Building a guideline for DPP developers that require scientific input from available real-world data points as well as motivating manufacturers to share the presented data points enabling a circular product information management.
Smart Services – die effektive Trias aus Produkt, Service und kundenorientiertem Leistungsversprechen – bieten Chancen für produktionsorientierte Unternehmen eine Differenzierung und neue Marktchancen zu erreichen. Der bislang geringe Einsatz von Smart Services zeigt, dass im produzierenden Gewerbe vielschichtige Herausforderungen bestehen, die Bausteine Produkt, Service und Leistungsversprechen zu nachhaltigen und wettbewerbsfähigen Smart Services zu kombinieren, erfolgreiche Geschäftsmodelle abzuleiten und Organisationen auf das Smart-Service-Geschäft anzupassen. Nur die großen Player schaffen dies eigenständig, der Innovationsstandort Deutschland lebt aber auch von seinen Hidden Champions: Kleinunternehmen und Mittelständlern.