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Crises are becoming more and more frequent. Whether natural disasters, economic crises, political events, or a pandemic - the right action mitigates the impact. The PAIRS project plans to minimize the surprise effect of these and to recommend appropriate actions based on data using artificial intelligence (AI). This paper conceptualizes a cascading model based on scenario technique, which acts as the basic approach in the project. The long-term discipline of scenario technique is integrated into the discipline of crisis management to enable short-term and continuous crises management in an automated manner. For this purpose, a practical crisis definition is given and interpreted as a process. Then, a cascading model is derived in which crises are continuously thought through using the scenario technique and three types of observations are classified: Incidents, disturbances, and crises. The presented model is exemplified within a non-technical application of a use case in the context of humanitarian logistics and the COVID-19 pandemic. Furthermore, first technical insights from the field of AI are given in the form of a semantic description composing a knowledge graph. In summary, a conceptual model is presented to enable situation-based crisis management with automated scenario generation by combining the two disciplines of crisis management with scenario technique.
The use of chatbots has hardly been established in B2B companies to date and involves various challenges. The goal of this paper is to identify the biggest barriers to the successful implementation of chatbots in B2B customer service and to develop measures to overcome them. The barriers are identified by conducting expert interviews within the framework of Eisenhardt's case study research. These are examined through a socio-technical analysis focusing on people, technology, and organization. By means of systematic literature research and in-depth interviews with German chatbot providers and customers of chatbots, measures for overcoming the barriers are identified. Using interviews with experts from German chatbot providers, the responsible stakeholders of each measure according to the RASCI Responsibility Matrix are determined. A total of 46 implementation barriers and 100 measures to overcome these barriers are identified. The study shows that there are major barriers in the areas of people, technology, and organization of a socio-technical system that can cause the implementation of a chatbot to fail. A holistic view is therefore essential. The results provide firms with a guideline on how to overcome potential barriers during chatbot implementation in B2B customer service.
Competitive differentiation in the manufacturing sector is no longer based on product and service innovations alone but on the ability to monetize the usage phase of products and services. To this end, manufacturers are increasingly looking at so-called subscription business models as a way of supplementing the traditional sale of products and services. Since supplier success in the subscription business is directly dependent on customer success, the setup and expansion of a so-called Customer Success Management (CSM) is required. While CSM has already been established in the software industry for several years, companies in the manufacturing sector are often still in the conceptual phase of a CSM, parallel to the setup and expansion of their subscription business. Therefore, this paper aims to support the set-up of a CSM by providing a reference data model, based on case study research, that can be used to support the organizational or daily CSM tasks and to serve as a blueprint for conceptualizing CSM-specific IT systems.